Conference Agenda

Overview and details of the sessions of this conference. Please select a date or location to show only sessions at that day or location. Please select a single session for detailed view (with abstracts and downloads if available).

 
 
Session Overview
Session
SES 6.2: Beyond Profit: Redefining Impact through CSR Initiatives
Time:
Friday, 13/Sept/2024:
11:00am - 12:30pm

Session Chair: Chiara Valentini
Location: UB Rectorate, Cantemir Amphitheater, ground floor

90 Panduri Street

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Presentations

PR Consultancies And CSR Communication. Does the Shoemaker’s Son Always Go Barefoot?

Elisenda Estanyol, Marc Compte-Pujol, Ferran Lalueza

Universitat Oberta de Catalunya (UOC), Spain



“How to make the sustainability persuasive”. A Multimodal Rhetorical Analysis of Sustainability Reports in the Energy Industries

Giuseppe Bonaccorso

IULM University, Italy



CSA and Norm Entrepreneurship: When CSA Impacts Reputation and Legitimacy Beyond the Organization in Question

Sandra Jacobs, Britta Brugman

University of Amsterdam, Netherlands, The



Social Capital – A Promising Or Problematic Concept? A Critical Literature Review Of Articles Discussing Social Capital In PR Research

Lennart Rettler, Patrick Matthias Dietz

University of Munster, Germany



 
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