Conference Time: 31st Oct 2024, 02:19:25pm EET
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SES 6.2: Beyond Profit: Redefining Impact through CSR Initiatives
Time:
Friday, 13/Sept/2024:
11:00am - 12:30pm
Session Chair: Chiara Valentini
Location: UB Rectorate, Cantemir Amphitheater, ground floor 90 Panduri Street
Presentations
PR Consultancies And CSR Communication. Does the Shoemaker’s Son Always Go Barefoot?
Elisenda Estanyol , Marc Compte-Pujol, Ferran Lalueza
Universitat Oberta de Catalunya (UOC), Spain
“How to make the sustainability persuasive”. A Multimodal Rhetorical Analysis of Sustainability Reports in the Energy Industries
Giuseppe Bonaccorso
IULM University, Italy
CSA and Norm Entrepreneurship: When CSA Impacts Reputation and Legitimacy Beyond the Organization in Question
Sandra Jacobs , Britta Brugman
University of Amsterdam, Netherlands, The
Social Capital – A Promising Or Problematic Concept? A Critical Literature Review Of Articles Discussing Social Capital In PR Research
Lennart Rettler , Patrick Matthias Dietz
University of Munster, Germany