Conference Agenda

Overview and details of the sessions of this conference. Please select a date or location to show only sessions at that day or location. Please select a single session for detailed view (with abstracts and downloads if available).

 
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Session Overview
Location: UB Rectorate, Council Room, first floor
90 Panduri Street
Date: Thursday, 12/Sept/2024
9:00am
-
10:30am
SES 1.2: From Value to Dissatisfaction: Strategic Communication Today
Location: UB Rectorate, Council Room, first floor
Chair: Wim Elving
 

"Treasures on Undiscovered Land? - Linking an Effectual Dynamic Framework into the Theory of Strategic Communication Management"

Ninette Florschütz



Strategic Communication and Value Creation: Towards a Multi-Perspective Understanding of The Value-Formation Process in Strategic Communication Management

Rickard Per Erik Andersson



Interdisciplinary Patchwork: A Bibliometric Analysis Of Investor Relations And Financial Communication

Laura Hackl



Between Cluelessness and (Dis)Satisfaction: What C-level Executives, Middle Managers and Employees Know and Think About Corporate Communications in Their Organizations

Jana Brockhaus, Ansgar Zerfass, Antonia Rüth

11:00am
-
12:30pm
SES 2.2: Digitally Yours: Communication Practices Worldwide
Location: UB Rectorate, Council Room, first floor
Chair: Vibeke Thøis Madsen
 

Artificial Intelligence and Ethical Awareness in Turkey: A Research on the Field of Communication

Ege Simge Demirel, Pelin Hürmeriç



Communicative Organizations 2.0: Leading with Communication and Culture in a Flexible, Digitalized Working Life

Mats Heide, Charlotte Simonsson



Exploring the Landscape: Generative AI Adoption in Central and Eastern European PR Professionals

Markéta Kaclová



Building Attractive Employer Brands Through Internal Social Media

Antonia Z. Hein, Wim J.L. Elving, Arjen Edzes, Sierdjan Koster

2:00pm
-
3:30pm
SES 3.2: Powering Trust: Networks, Systems and Communities
Location: UB Rectorate, Council Room, first floor
Chair: Dejan Vercic
 

Made to Measure: Message Tailoring in a Multi-Party System

Oyvind Ihlen, Ketil Raknes



Public Relations Theory: Conceptualising Hegemonic Communicative Power As Continuum Between Expansive and Neutralising Strategies.

Scott Davidson



Trust Half-Life: Exploring Issues of Trust Through Free Word Association

Teela Clayton, Ralph Tench, Sean MacNiven, Maxime MacNiven



Visualising Values: Crafting Future-Ready Reports with Next-Gen Visuals and Youth Insights

Grazia Murtarelli, Alessandro Bruno, Stefania Romenti, Martina Frizzo

4:00pm
-
5:30pm
SES 4.2: Managing Hazards: Who Needs Crises Communication
Location: UB Rectorate, Council Room, first floor
Chair: Winni Johansen
 

Social Media as a Source of Misinformation: Challenges for Health Information

María-Cristina Fuentes-Lara, Santana Lois Poch Butler, Ángeles Moreno, Lara Jiménez-Sánchez, Noelia Zurro-Antón



Strategic Corporate Communication in the Age of Misinformation: A New Paradigm for Crisis Management

Jindřich Oukropec, Denisa Hejlová



Policy Window and News Media Lobbying - Crisis Narratives of Finnish Trade Associations During a Public Health Crisis

Markus Tapani Mykkänen, Chiara Valentini



Influential Social Media Platforms and Health Hazards. Tensions Between Attitudes Forward Tanning and Photoprotection Skin Cancer in Spain

María-Cristina Fuentes-Lara, Lara Jiménez-Sánchez, Ángeles Moreno, Noelia Zurro-Antón, Ileana Zeler

Date: Friday, 13/Sept/2024
9:00am
-
10:30am
SES 5.2: Organization or Community: Practices in Internal Communication
Location: UB Rectorate, Council Room, first floor
Chair: Sabine A Einwiller
 

Improving Internal Communication Satisfaction: Balancing Digital and Face-to-Face Interactions in the Workplace

Ana Tkalac Vercic, Dejan Vercic



Connected and Informed through Informal Communication: A Quantitative Survey on the Perceived Functions of Informal Communication in Organizations

Nora Denner, Thomas Koch, Alicia Ernst, Benno Viererbl



Communicating Appreciation in the Workplace: First Insights from an Employee Survey on Sources and Reasons of Appreciation

Jens Hagelstein, Ingrid Wahl, Julia Stranzl, Sabine Einwiller, Christopher Ruppel



Employee Perceptions of Crisis Spillover Risk: The Role of Crisis Severity and Corporate Response Strategies

Yijing Wang, Sabine A Einwiller, Daniel Laufer

4:30pm
-
6:00pm
Strategic Health Communication Network Meeting
Location: UB Rectorate, Council Room, first floor
Chair: Ángeles Moreno

 
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